COOKIES POLICY AND SIMILAR TECHNOLOGIES

1. What Are “Cookies” or “Similar Technologies,” and Why Do We Use Them?

“Cookies” are small text files stored on users’ devices (computer, smartphone, or other mobile device) when they visit the website.
To provide access to the platform and its services, and to continuously improve these services, the owner needs to access anonymous information related to platform users. This information is stored and accessed through cookies, development kits, and similar technologies, with the primary purpose of remembering user preferences and restoring this information on subsequent visits to the platform without requiring the user to re-enter it.
Cookies and similar technologies are also used to:
• Increase the security level of the platform,
• Analyze how the platform is accessed,
• Deliver relevant advertisements to users.
More information about cookies can be found at: www.allaboutcookies.org.

2. Types of Cookies Used

The platform uses both first-party cookies and cookies belonging to third-party entities.

2.1. First-Party Cookies:

• Necessary:
o cookieyes-consent: Stores the user’s consent regarding cookies.
o *tidio*: Necessary for chat communication for support purposes.
• Analytical:
o _ga_*: Stores the number of page views.
o _ga: Provides analytics on the number of views and sessions on the page.
• Authentication:
o token: Stores the authentication token.
o user: Stores user-related data, such as name or email, depending on the case.
o eventId: Stores a text identifier for an event.
• Pixels:
o TikTok
o Meta

2.2. Third-Party Cookies

In addition to first-party cookies, the owner also uses cookies from third-party entities that provide external services to the platform (such as, but not limited to, advertising, security, and internet services). The platform does not have access to or control over how these third-party cookies are used; they are governed by the cookie policies of the respective third parties.
The list of third-party entities that store cookies through the platform includes:
• Google Analytics
• Facebook (Meta)
• TikTok

3. Cookie Storage

The platform uses the following categories of cookies and similar technologies:
• Persistent Cookies – These cookies are stored in the user’s browser and used upon subsequent visits to the platform. They help remember the user’s preferences and retrieve stored information without requiring the user to re-enter it during future visits.
• Session Cookies – These cookies are temporary and stored in the browser only for the duration of the user’s session on the platform. They help track user actions and assist in rendering stored information when navigating between pages. For example, session cookies can remember products added to a shopping cart, allowing them to remain visible when navigating away from and returning to the cart page.

4. Controlling and Deleting Cookies

Strictly necessary cookies required for the website’s functionality cannot be refused, as the site would not function properly without them.
Cookies that are not strictly necessary for the website’s functionality but help analyze usage and improve the user’s online experience can be refused. Users have the right to choose whether to accept these cookies.
To delete, refuse, or block cookies stored on the user’s device, they should follow the steps recommended by the browsers used to access the platform. If the user decides to delete, refuse, or partially or completely block cookies on the platform, they may not be able to fully or partially benefit from the services offered by the platform.

5. Legal Basis for the Use of Cookies

The owner processes users’ personal data through the use of cookies in compliance with the GDPR, based solely on a valid legal basis, specifically:
• The processing of data is necessary to protect the legitimate and legal interests of the owner in maintaining the website in a condition that allows its normal use;
• The users’ consent for cookies that help analyze their behavior and are not essential for the proper functioning of the website.
The owner stores personal data processed through cookies for no longer than necessary and/or required according to applicable legal requirements and the specific specifications of each cookie. Unless data storage is required to fulfill obligations imposed by applicable law, personal data will be stored for a period of one (1) year, calculated from the end of the user’s interaction with the platform.